16/06/2008

Store Cards Are 'The Devil In Disguise'

A finance website has found that "store cards are the devil in disguise".

According to Ed Bowsher of Fool.co.uk, they "initially offer attractive benefits and bonuses which can be hard to resist" but "there is a downside to grabbing these discounts and rates".

Noting that, in March 2006, the Competition Commission found that cardholders were being ripped-off by at least £55 million a year, due to high interest rates, insurance premiums and other charges he said that from May last year, the Commission had therefore imposed new regulations on store card issuers regarding their promotion and advertising.

For example, statements must include rate warnings and a summary box or 'honesty box' listing interest rates and penalty charges.

The Commission, however, did not ask that store cards cut their interest rates.

Four card issuers have increased their rates since May 2007, Argos (up 2%), Debenhams (up 1%), IKEA Home (up 7%) and Marks & Spencer Money (up 4%).

However, five retail groups have reduced their store-card APRs, House of Fraser (down 9.4%), Jaeger (down 2.1%), Laura Ashley (down 10%), Oasis (down 5%) and Russell & Bromley, (down 6%).

But, the recent figures from Fool.co.uk found that, on average, store cards charge roughly 50% more interest than credit cards.

According to Credit Action, total UK personal debt at the end of April 2008 stood at £1,426 billion.

Total consumer credit lending to individuals at the end of the same period stood at £230 billion - a shocking figure which has increased 8.7% in the last 12 months.

The average owed by every UK adult is £30,260 including mortgages.

(DS)

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