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23/09/2014
AG Barr Sign 10-Year Snapple Deal
AG Barr, which produces Irn Bru, has signed a 10-year deal to market, sell and distribute US soft drink Snapple in the UK and parts of Europe.
The announcement came as the company also revealed its half year profits had increased by 15% to £19m.
AG Barr confirmed the 10-year deal with Dr Pepper Snapple Group (DPSG), but declined to say what the market value of the deal could be.
The deal give the Cumbernauld-based company exclusive rights to sell and market DSPG brands across the UK and in parts of Europe, where Snapple is not currently available.
(MH/CD)
The announcement came as the company also revealed its half year profits had increased by 15% to £19m.
AG Barr confirmed the 10-year deal with Dr Pepper Snapple Group (DPSG), but declined to say what the market value of the deal could be.
The deal give the Cumbernauld-based company exclusive rights to sell and market DSPG brands across the UK and in parts of Europe, where Snapple is not currently available.
(MH/CD)
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