09/01/2012

Rolls Royce Announce Record Sales

In stark contrast to the ongoing deep recession, Luxury car manufacturer Rolls-Royce have revealed record sales results for this year, the best in their 107-year history.

According to the manufacturer, 3,538 cars were sold globally during the year, a 31% increase on the 2010 total of 2,711 cars.

The figure represents the best sales result in the company’s 107-year history; the previous record of 3,347 cars having been set in 1978 during the Silver Shadow II era.

Strong sales growth was reported across the globe, with notable results seen in Asia Pacific, up 47%, North America, which was up 17%, and the Middle East, up 23%.

China and the United States were the most significant individual markets for Rolls-Royce.

The United Kingdom performed well, reporting 30% growth in the year, while in Europe, Germany and Russia were the largest growth markets, each more than doubling sales compared to 2010.

“We had an outstanding year in 2011 and we should take a moment to reflect on this Great British success story,” said Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce. “Our business is in excellent shape. We are developing our dealer network, moving into new markets like South America, expanding our manufacturing operation in West Sussex to meet global demand and have plans to develop our product range. At the core of this extraordinary success is a dedicated, committed and, above all, passionate workforce.”

(DW)

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