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10/06/2008
Belfast Markets Appeal To The Masses With New Campaign
A new advertising campaign highlighting the vast appeal of Belfast City Markets has been launched on behalf of Belfast City Council.
The campaign, which includes TV, radio, and outdoor advertising, has been designed to raise awareness of the diverse range of quality products suitable for all tastes at affordable prices within both St George's and Smithfield Markets.
As Councillor Michael Browne, Chairman of Belfast City Council's Development Committee, explained, the new campaign is a welcome boost to an integral part of city life: "St George's and Smithfield Markets represent the very heart and soul of Belfast. Encouragingly numbers attracted to both are steadily increasing and I'm confident the new advertisements will further drive footfall figures and reveal these gems to the public.
"For those who are wanting both quality and value for money, the renaissance of traditional market shopping continues at St George's on both Fridays and Saturdays, as savvy shoppers increasingly seek out the finest fresh produce.
"From the freshest local produce to the exotic, it really is shopping as it should be with food, garden and craft items all found amongst the unique lively atmosphere and colourful characters of our traders."
"Equally, Smithfield Market has so much to offer beyond the norm of the high street, with an array of bespoke products and services all waiting to be uncovered. With collectible items as distinctive as the market heritage of the Smithfield area throughout over 20 retail units, it`s an experience all shoppers in Belfast should treat themselves too."
For more information on Belfast's Markets, visit www.belfastcity.gov.uk/markets.
(JM/KMcA)
The campaign, which includes TV, radio, and outdoor advertising, has been designed to raise awareness of the diverse range of quality products suitable for all tastes at affordable prices within both St George's and Smithfield Markets.
As Councillor Michael Browne, Chairman of Belfast City Council's Development Committee, explained, the new campaign is a welcome boost to an integral part of city life: "St George's and Smithfield Markets represent the very heart and soul of Belfast. Encouragingly numbers attracted to both are steadily increasing and I'm confident the new advertisements will further drive footfall figures and reveal these gems to the public.
"For those who are wanting both quality and value for money, the renaissance of traditional market shopping continues at St George's on both Fridays and Saturdays, as savvy shoppers increasingly seek out the finest fresh produce.
"From the freshest local produce to the exotic, it really is shopping as it should be with food, garden and craft items all found amongst the unique lively atmosphere and colourful characters of our traders."
"Equally, Smithfield Market has so much to offer beyond the norm of the high street, with an array of bespoke products and services all waiting to be uncovered. With collectible items as distinctive as the market heritage of the Smithfield area throughout over 20 retail units, it`s an experience all shoppers in Belfast should treat themselves too."
For more information on Belfast's Markets, visit www.belfastcity.gov.uk/markets.
(JM/KMcA)
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