27/05/2004

Andersonstown News owners unveil daily newspaper plans

The publishers of the Andersonstown News have unveiled plans to introduce a new regional daily newspaper for the north of Ireland.

Andersonstown News Group today revealed they will produce 'Ireland Today' with the view of maximising the nationalist readership in the province and along the border counties of the Republic of Ireland.

The Managing Director of Andersonstown News Group, Mairtin O'Muilleoir, said there existed "a real window of opportunity for the provision of a strongly pro-nationalist newspaper" in the province.

"Advertising spend in newspapers in the North alone last year was in the region of £70 million," Mr O'Muilleoir said.

"We need only to take a small amount of that pie, bring new advertisers to market and win a share of the southern advertising spend to create over 40 new jobs in the heart of one of Belfast's traditional economic blackspots," he added.

Ireland Today will join the Belfast Telegraph, News Letter and the Irish News as the daily regional newspapers in the North of Ireland.

(MB)

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