08/04/2022

Ulster Weavers' See Significant Demand For Commemorative Tea Towel

Ulster Weavers' have seen significant demand for a commemorative linen tea towel produced to mark the 70th anniversary of Queen Elizabeth II accession to the throne.

A vast collection of memorabilia and merchandise has been produced to mark the occasion and Ulster Weavers commemorative linen tea towel has significantly exceeded demand.

Aligned to the year-long celebration, demand for Ulster Weavers' limited-edition tea towel, which is available through a range of retailers throughout the UK, US, and Europe, has been more than quadruple what was originally envisaged.

Seven decades on from her accession to the throne in 1952, this year's historic Accession Day was observed on 6th February, officially launching the Queen's Platinum Jubilee celebrations.

As the first British monarch to mark the milestone, the appetite for commemorative memorabilia related to the Jubilee year has been high, explains Joanne Bradley, Business Development Director at Ulster Weavers.

She continued: "Consumers are eager to join in the celebrations. They want products that can connect them to a time and place and Ulster Weavers has a long history of creating memorable products and designs to commemorate royal events, combining traditional craftsmanship and heritage with the latest trends.

"Our tea towel has also been crafted here in Northern Ireland, which is another defining factor in the strong demand that we have seen so far. It's part of our commitment to minimise our environmental footprint and it responds directly to calls from consumers for locally produced products."

The Jubilee tea towel is the latest in a long line of commemorative tea towels produced by the 140-year-old textile manufacturer. Previously, Ulster Weavers created tea towels marking the Queen's coronation, royal weddings, anniversaries and royal births. Most recently, it created a print to celebrate the Queen's 95th birthday on April 21st, 2021.

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