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14/01/2013
New Campaign Launches To Build A Better Foundation For Businesses
Employment and Learning Minister, Dr Stephen Farry today launched a new advertising campaign to promote the benefits of Foundation degrees to employers and learners.
The Minister said: "Foundation degrees are higher education qualifications that combine academic study with on-the-job experience. This mix can help boost students' skills and career prospects whilst benefitting employers and their business. Employers are fully involved in the design, development and delivery of the courses. This means Foundation degree students graduate with a very specialised set of skills designed to meet the specific needs of employers in a particular sector.
"Foundation degrees help learners to improve their career prospects by equipping them with the academic knowledge and sector specific skills required to progress in the workplace."
A Foundation degree is a recognised Higher Education qualification in its own right and offers a progression route to an Honours degree at University.
The campaign will run across a variety of media platforms, including television, radio online and outdoor locations. The employer aspect of the campaign will focus on informing employers about the various ways they can get involved with Foundation Degrees and the potential benefits to their organisations. The campaign will also inform employees about the up skilling and re skilling benefits of Foundation degrees.
During the launch, the Minister met with representatives of Core Systems, a Belfast based software development company who are advocates of the Foundation Degree qualification.
Core have taken two work placement students from the Foundation degree in Computing and Network Systems course delivered by Southern Regional College every year since 2008 and have subsequently employed six of these students in permanent full-time positions following their graduation. As a result, almost a quarter of their current workforce of 25 people are former Foundation degree work placement students.
(CD/GK)
The Minister said: "Foundation degrees are higher education qualifications that combine academic study with on-the-job experience. This mix can help boost students' skills and career prospects whilst benefitting employers and their business. Employers are fully involved in the design, development and delivery of the courses. This means Foundation degree students graduate with a very specialised set of skills designed to meet the specific needs of employers in a particular sector.
"Foundation degrees help learners to improve their career prospects by equipping them with the academic knowledge and sector specific skills required to progress in the workplace."
A Foundation degree is a recognised Higher Education qualification in its own right and offers a progression route to an Honours degree at University.
The campaign will run across a variety of media platforms, including television, radio online and outdoor locations. The employer aspect of the campaign will focus on informing employers about the various ways they can get involved with Foundation Degrees and the potential benefits to their organisations. The campaign will also inform employees about the up skilling and re skilling benefits of Foundation degrees.
During the launch, the Minister met with representatives of Core Systems, a Belfast based software development company who are advocates of the Foundation Degree qualification.
Core have taken two work placement students from the Foundation degree in Computing and Network Systems course delivered by Southern Regional College every year since 2008 and have subsequently employed six of these students in permanent full-time positions following their graduation. As a result, almost a quarter of their current workforce of 25 people are former Foundation degree work placement students.
(CD/GK)
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Northern Ireland WeatherThis Evening and Tonight:It will be cloudy with a spell of heavy rain pushing south through late evening and the early hours, soon followed by some clear spells. Minimum temperature 6 °C.
