15/12/2009

New C3 'Swings' Into Action

Citroën's latest TV advertisement - to launch the new C3 - features the company's supermini having a 'swinging' time by the sea.

In the 60-second ad, a young couple sneak a new C3 past security guards and into a dockyard where they connect the car’s wheels to the cables of a shipping container crane - and then accelerate up into the air to create a giant swing.

Inside the cabin, the couple experience the extraordinary panoramic view through new C3’s unique Zenith windscreen - from a very original perspective.

New C3 is one of Citroën’s most fuel and CO2 efficient cars, and is the first production Citroën with a model emitting less than 99g/km of CO2.

The panoramic Zenith windscreen, which is 36% bigger than a conventional screen on an average five door small car, delivers an all-new motoring experience for drivers and passengers alike.

The TV advert aired for the first time yesterday. The new C3 is on sale from 15 January 2010.

(PR)

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